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Influencer Hero News 📣

Discover every new feature and platform update so you never miss out!

Written by Guadalupe

May 2026

Your AI Email Assistant is Here: Draft Replies and Follow Up on Autopilot

We’ve just rolled out two new AI-powered email features to all users the AI Response Drafter and AI Followup Suggestions. Together, these tools help your team respond faster, follow up smarter, and spend less time writing emails from scratch.

✨ What’s new

  • AI Assistant Button Rewrite, translate, or adjust the tone of any email before sending, no draft required.

  • Campaign and Account Level AI Instructions by adding campaign-specific context or Global Instruction (tone, hard limits, product details) to Email replies.

  • Followup suggestions by AI where a popup appears with AI-generated followups personalized to that specific email, referencing the conversation.

💡 Why this matters

Take the repetitive writing work off your team’s so they can focus on what matters

  • Respond faster to influencer emails with AI-drafted replies ready to review and send in seconds with zero extra effort

  • Full control over tone, pacing, and number of followups to match your brand's style

  • Higher response rates from followups that reference the actual offer and terms not a generic bump message

📘 Learn more about AI Response Drafter and AI Followup Suggestions here

⚠️ Important notes

  • The followup popup appears after every send. To suppress it for certain email types, add an instruction to the Followup Drafting Prompt like: "Do not generate followups if the email is a payout confirmation."

  • AI Followup Suggestions can be fully disabled from settings if you don't want to use them.

May 2026

Pay Smarter, Faster, and at Record-Low Fees with our New Payout Manager

We’ve completely rebuilt the Payout Manager enabling you to one influencer or hundreds, the new system gives you full automation, flexible payment methods, and the lowest fees in the market all in one place.

✨ What’s new

  • Bulk Payout Select multiple influencers and pay them all at once, saving hours of manual work across large campaigns

  • Auto-Pay Payout Requests Put influencer payouts on autopilot. Choose a daily, weekly, or monthly schedule and pay influencers automatically using a saved payment method

  • New Payment Options with Record-Low Fees Pay via bank debit at just 0.1%–0.5% per transaction. We’ve also waived the $2 Stripe KYC fee entirely!

💡 Why this matters

This release upgrade all of the payouts into a fully automated, and cost-competitive system!

  • Save significant time by automating payout requests and payments across your entire influencer roster

  • Pay far less in fees — at 0.1%–0.5%, our rates are dramatically lower than industry competitors!

  • Keep influencers happy with reliable, on-schedule payments that build long-term trust and retention

📘 Learn more about the new Payout Manager here

⚠️ Important notes

  • Auto-pay requires a saved payment method to be set up before enabling a schedule

  • Bank debit fees of 0.1%–0.5% apply per transaction depending on payment method and destination

May 2026

A Whole New Influencer Hero Refreshed, Redesigned, and Ready to Scale

We’ve completely overhauled the look and feel of Influencer Hero. From the Influencer Finder to the Campaign Board, every screen has been refined with a cleaner, more modern design making the platform faster to navigate and more satisfying to use every single day. The new UI is built to reduce friction across every workflow so your team can move faster, stay organized, and focus on what actually matters building great campaigns.

✨ What’s new

  • A Platform-Wide Visual Refresh, redesigned with a cleaner layout, refined typography, and a more intuitive structure.

  • The Payout Manager has been upgraded with a structured status-based layout that gives you a complete picture of where every payment stands at a glance.

  • A brand new step-based Email Flow that has been completely reimagined with each step displayed as a distinct card.

💡 Why this matters

Every click saved is a campaign moving faster. The new design puts the right information in front of your team at exactly the right time.

  • Less time navigating, more time executing, with a cleaner, more intuitive layout so your team always knows where to go

  • Fewer errors with clearer status indicators and structured workflows across every screen

  • A platform as professional as your campaigns. polished, consistent, and built to scale with your team

⚠️ Important notes

  • All existing campaigns, email flows, payout data, and settings are fully preserved this update is UI only

  • Some menu items may have moved to a new location check the updated sidebar if something seems missing


March 2026

See What’s Really Driving Your Influencer ROI with Automated Campaign Reporting

You can now generate complete campaign performance reports directly inside Influencer Hero. This new reporting system automatically compiles key influencer marketing metrics into a single dashboard, making it easier to track ROI, evaluate campaign performance, and identify your top-performing creators.

What’s new

  • You can now generate automated reports that consolidate your influencer campaign performance across the platform.

  • Track campaign ROI and sales performance in one place

  • Measure social media performance across creators

  • Compare product costs against campaign returns

💡 Why this matters

  • Automated reporting turns campaign data into actionable insights so your team can understand what’s working and optimize future campaigns.

  • Understand exactly where your influencer ROI is coming from

  • Identify top-performing influencers and content trends

  • Make faster, data-driven campaign decisions

⚠️ Important notes:

  • Reporting data depends on the integrations and campaign information available in your account.

  • Default report data is based on campaign boards (to include influencers imported directly into the board), but you can also do it based on campaign outreach only by clicking in the three dots in the top right corner of the report.

  • There was a slight update on how we calculate influencer onboarded and posting. We now track influencers who have received products or have posted a tracked UGC as onboarded!


February 2026

Our new and refreshed Content Wall

We’ve released a fully updated Content Wall with a cleaner layout, smarter defaults, and powerful new ways to discover high-quality UGC at scale.

This update makes it easier to surface the best-performing and best-looking content—especially when you’re working with hundreds or thousands of posts.

✨ What’s new

  • See likes directly from the Content Wall and sort them by performance

  • A recommended sorting powered by AI that ranks posts by visual quality with better-looking content appears first by default.

  • Use AI-powered search to find content by keyword, or apply new filters like media type, visual quality score, product visibility, and aspect ratio to quickly surface the most relevant posts.

💡Why this matters

As content volume grows, manually finding the right post becomes impossible.

  • Surface high-quality UGC faster, even with thousands of posts

  • Support paid ads and reporting with performance and quality signals

  • Save time by searching and filtering instead of scrolling endlessly

⚠️ Important notes:

  • Feed and Story posts may not include view metrics

  • AI video analysis depth depends on your plan

  • Engagement metrics will be used in future reporting updates


January 2026

+25 New Integrations are now in Influencer Hero!

We have added 28 new integrations that let you connect Influencer Hero with the tools you already use to run your campaign more efficiently. With one-click partners and guided setups, you can customize your workflow, scale operations, and reduce manual work.

✨ What’s new

Integrations now available:

  • DocuSign – Send contracts to influencers for e-signature and track when they’re signed.

  • Dropbox Sign – Send contracts to influencers for e-signature and track signing status.

  • BoldSign – Send contracts to influencers for e-signature and track signing status.

  • Thanks.io – Send handwritten letters, postcards, and gift cards to influencers via direct mail.

  • Slack – Receive real-time Slack notifications for influencer replies, UGC posts, product shipments, and sales.

  • Gorgias – See whether a support ticket is from an influencer directly inside Gorgias.

  • Zendesk – Identify influencer support tickets directly within Zendesk.

  • GoAffPro – Create affiliate links and discount codes and automatically track influencer sales and clicks.

  • Omnisend – Identify influencers among your contacts and export influencer profiles to Omnisend.

  • Brevo – Identify influencers among your contacts and export influencer profiles to Brevo.

  • Zapier – Automate influencer workflows by connecting Influencer Hero with 8,000+ apps via Zapier.

  • Google Sheets – Sync influencer data, product shipments, UGC posts, and sales with Google Sheets.

  • Amazon – Track affiliate sales from your Amazon store.

  • Magento – Track affiliate sales, create discount codes, and identify influencers among your Magento customers.

  • Magento 2.X – Track affiliate sales, create discount codes, and identify influencers among your Magento 2.X customers.

  • BigCommerce – Track affiliate sales, create discount codes, and identify influencers among your BigCommerce customers.

  • WooCommerce – Track affiliate sales and create discount codes for your WooCommerce store.

  • Prestashop – Track affiliate sales and create discount codes for your Prestashop store.

  • Custom Website Build – Build custom affiliate tracking, influencer search, or workflow automation using the API.

  • Mailchimp – Identify influencers among your Mailchimp subscribers and automatically save them in Influencer Hero.

  • Stripe – Identify influencers among your Stripe customers.

  • Squarespace – Track affiliate sales and create discount codes for your Squarespace store.

  • Webflow – Track affiliate sales from your Webflow store.

  • Square – Track affiliate sales from your Square store.

  • Wix – Track affiliate sales from your Wix store.

  • ShopBase – Track affiliate sales from your ShopBase store.

  • Ecwid – Track affiliate sales from your Ecwid store.

  • Wisepops – Automatically create influencer pages in Influencer Hero from new Wisepops form sign-ups.

  • Thinkific – Track affiliate sales from your Thinkific courses.

💡 Why this matters

Integrations help you match Influencer Hero to your existing stack with minimal setup.

  • Get up and running faster by connecting the tools you already use

  • Do more from one place without jumping between platforms or doing manual work

  • Support affiliate tracking across more e-commerce platforms, not just Shopify

⚠️ Important notes:

  • Some integrations are one-click installs, while others may require additional setup (such as API keys or guided steps).​​

  • Integration-based actions will only appear after the integration is connected.​​

  • If you connect the same integration multiple times (for different brands), you may be asked to choose which connection to use when performing actions.​​

  • Certain integrations (e.g. affiliate or e-commerce platforms) may require external setup on the provider’s side to work correctly.


January 2026

Automate tasks with our Campaign Board Automations!

You can now create and manage automations for your Campaign Board campaigns.

This update replaces the previous Campaign Board logic with flexible, user-managed automation rules giving you full control over how deals progress, while keeping workflows reliable and predictable.

✨ What’s new

You can now configure automations that react to Campaign Board changes and trigger actions automatically.

  • Define rules based on Campaign Board column changes

  • Control how and when deals move through your campaign

  • Replace fixed, system-defined behavior with logic you can edit

💡 Why this matters

Campaign Board automations turn your campaign board from a passive tracker into an active workflow engine.

  • Save time by removing repetitive manual actions

  • Reduce errors by enforcing consistent deal page handling

  • Scale processes without relying on manual work

⚠️ Important notes:

Automation rules are tightly connected to Campaign Board columns.

  • Columns referenced by automation rules cannot be deleted

  • Removing or changing a rule may impact deal behavior

If you need to customize your Campaign Board Columns:

  • First update or remove related automation rules

  • Then adjust your Campaign Board columns

These guardrails are intentional and designed to prevent broken workflows or unexpected behavior.


January 2026

Custom Columns in Campaign Board are now available!

After multiple requests, users can now customize the columns in their campaign boards allowing them to reorder, rename, add, or remove columns while still keeping automation rules safe and predictable.

✨ What’s new

You can now open “Manage Columns” directly from your Campaign Board and fully control the structure.

  • Rename existing columns to match your workflow

  • Remove columns you don’t need

  • Add brand-new columns

  • Reorder columns using drag-and-drop

💡 Why this matters

Campaigns aren’t static. Renaming Campaign Board Columns gives you the flexibility to adapt as priorities, strategies, or workflows change.

  • Customize column names based on your use cases

  • Adapt to new use cases as a campaign evolves

⚠️ Important notes:

Column deletion is blocked when:​​

  • Deals currently exist in that column​​

  • Automation rules depend on it

If you want to delete a column:​​

  • First move deals to another column​​

  • Update or remove any linked automation rules

These checks are intentional and designed as guardrails to prevent unexpected automation behavior.


December 2025

The new Campaign Manager is here!

We’ve introduced a new Campaign Manager and updated naming across campaigns to make everything clearer and easier to navigate. As part of this update, the Dealflow has been renamed to Campaign Board and they are now accessed exclusively from within the Campaign Manager, keeping everything campaign-specific and organized

✨ What’s new

You can now view and manage all campaigns in one place with key information summarized upfront.

  • All settings and information related to a campaign are in one campaign tab.

  • See clearer outreach metrics with the renamed New Influencers Contacted graph

  • Campaigns are now easier to spot with clear icons and visual indicators.

  • Quickly filter active campaigns by default or sort them in any order.

💡Why this matters

Campaigns can get complex quickly. The new Campaign Manager reduces that complexity by making everything easier to find, understand, and adjust without changing any of your workflows.

  • Less confusion from clearer naming and structure

  • Faster navigation across campaigns and campaign details

  • More flexibility to manage campaigns without switching contexts

  • Better visibility into what’s happening across all campaigns

⚠️ Important notes:

  • This update focuses on UI, naming, and organization​​

  • No existing campaigns, data, or workflows are affected



August 2025

Let Creators Come to You with Application Forms

Instead of only searching for creators and reaching out, you can now share a customizable application form on your website, newsletter, or social media so interested influencers can apply to work with you directly.

✨ What’s new

You can now create branded application forms where influencers can register their interest in collaborating with you.

  • Share forms anywhere (website, newsletter, social media bio)

  • Add custom fields so you collect exactly the information you need from creators

  • Collect applications from creators already interested in your brand

Why this matters

Application Forms give you more flexibility and control over how you source influencers. Instead of chasing creators, you can build a steady inbound pipeline.

  • Attract inbound creators instead of relying only on outreach

  • Save time by pre-qualifying influencers before engaging

  • Work with more motivated creators who actively want to collaborate

⚠️ Important notes:

  • Accepted influencers must be added to a Campaign Board​​

  • Verifying social media accounts is optional but may limit who can apply

  • Once accepted, influencers automatically move to the selected Campaign Board.


July 2025

Manage Campaign Tasks at Scale Using the Bulk Tool

You can now automate repetitive campaign tasks by selecting multiple influencers and executing actions in bulk with the Bulk Tool.

Instead of performing the same action deal by deal, the Bulk Tool lets you complete common campaign tasks in just a few clicks—saving time while keeping execution consistent.

✨ What’s new

You can now select multiple influencers and apply actions across them at once.

  • Perform actions on many influencers simultaneously such as:

    • Sending emails

    • Shipping products

    • Creating affiliate links

    • Request payouts

    • And many more actions!

  • Choose influencers manually, with filters, or using AI-powered selection

💡 Why this matters

Campaign management often involves repeating the same actions across many influencers. The Bulk Tool helps you focus on strategy while the platform handles execution.

  • Save time by completing tasks in bulk

  • Reduce manual errors caused by repetitive actions

  • Scale campaigns without increasing operational workload

⚠️ Important notes:

  • AI-powered filters consume your monthly GPT credits​​

  • Bulk actions apply immediately and cannot be undone

  • We recommend reviewing selections carefully before executing actions.

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