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Content Wall: Everything You Need to Know

The Content Wall contains all your influencer's content + social listening! Discover everything you can do with it.

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Written by Guadalupe
Updated yesterday

Never miss a post again with Influencer Hero's Content Wall!

With it, you can track all influencers' posts and do social listening to identify the best posts and work on new marketing opportunities: paid ads, new collaborations, and more!

How to Use the Content Wall

To help you browse through all the content and spot the best UGC, there are a few things you can do:

Sort by Type of Creator:

  • Social listening = content shared by your customers and anyone who tags you online

  • Influencers = content shared by the influencers you are working with on Influencer Hero

  • Favorites = posts you have bookmarked, making it easier to find the ones you already know you like.

Sort by Performance:

  • Recommended

  • Most likes

  • Most views

  • Most engagement

  • Newest first

  • Oldest first

Filter based on Platform and Post Details:

  • Platform = choose to only see Instagram/TikTok/Youtube posts

  • Posted = filter by date shared

  • Media Type = image, video, or all content types

  • Post Type = only appears when a platform is selected, to choose a specific type of post within that platform (e.g stories, reels)

  • Visual Quality Score = AI-rated visual quality score

  • Likely Showcases Product = AI estimates the chances of the post visually showcasing your product

  • Aspect Ratio = post ratio and size (e.g. 1:1 for square or 9:16 for vertical rectangle)

AI Content Search:

This is a big one: you can use it to find specific content based on what it should be about. Type in a prompt that makes sense for your brand and UGC, and let the magic happen!

Why You Should be Using the Content Wall

All of the filters mentioned above help you:

  • Identify top creators, understanding who's good at producing content, driving performance, and following brand guidelines. These are the creators you want to partner with again!

  • Spot customers who already love your product enough to share it with their followers, and create content for you before you even ask them to. Maybe they are worth the collab!

  • Find high-quality content you can reuse in your paid ads strategy. Organic content has been consistenly outperforming branded content!

  • Download the best images and videos for your newsletters, application page welcome image (instructions), website design, and more!

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